Recommended Tools For Social Media Engagement
Image by David King under CC BY-NC-SA 2.0 license from https://www.flickr.com/photos/80994469@N00/16044598370 S ocial media is beneficial to libraries as a marketing tool to promote library information and services and to provide an online platform for community engagement. Two recommended tools for libraries to publish content marketing activities and engage with customers on Social Media are: ✅ Facebook Facebook is the most popular social media networking site in the world. By using Facebook, libraries post updates about their services, activities, training sessions, new resources, and its followers engage by liking, commenting on posts, and sharing posts with their friends. ✅ LinkedIn LinkedIn is the largest professional networking platform in the world. With LinkedIn, libraries get to engage with people in the professional field, and get access to LinkedIn Learning, a leading online catalogue of thousands of high-quality tutorials that library patrons can be interested ...